Facebook is Rebranding the Company With a New Name “Meta”.

Metaverse: Facebook is Rebranding the Company With a New Name “Meta”.
Image from Mark Zuckerberg's official Facebook profile.

Facebook Meta: The CEO Mark Zuckerberg plans to talk about it at the seasonal Connect conference. Reconstruction may stop the raw Facebook app as one of the many products under the parent company. It controls sub-brands like Instagram, WhatsApp, Oculus, etc.

Facebook already has more than 10,000 workers building consumer Devices as AR glasses Zuckerberg guesses will eventually become ubiquitous as smartphones. In the month of July, he informed The Verge that, in the next few years. “We will successfully convert from people who watch us as a social media company into a dynamic App.”

The Need for Rebranding

The redesign of the brand could also work to diversify the future work of Zuckerberg. It is focusing on Facebook’s in-depth analysis right now on how social media works today. A former team member turned whistle, Frances Haugen, who recently leaked a number of bad inscriptions to the Wall Street Journal. And testified about them before Congress. Distrust controls in the US and everywhere are trying to break the company. And now public trust in how Facebook does business.

Facebook is not the only first well-known technology company to replace the company’s name as its dreams grow. In 2015, Google reinvented itself completely under the administration of its parent company called Alphabet. In section to prove that it was no longer only a search engine. But a conglomerate full of companies that make non-driving cars and health technologies. And Snapchat was renamed Snap Inc. In 2016, the same year it started calling itself a “camera company” and released its first Spectacles camera glasses.

I am told that the name of the new Facebook company is a secret hired near its walls and is not widely known. Even in the midst of its full-fledged top leadership. A possible name could be something about Horizon. The name of the unreleased VR version of Facebook-meets-Roblox company that has been developing for the past few years. The name of the app was recently changed to Horizon Worlds shortly after Facebook released a participatory version called Horizon Workrooms.

The New AR planning for Facebook

Despite Zuckerberg’s comments, Facebook has been laying the groundwork for greater focus on the next generation of technology. This past summer he founded a dedicated metaverse team. Recently, it announced that the head of AR and VR, Andrew Bosworth, would be promoted to the position of chief technology officer. And a few days ago Facebook announced plans to hire more than 10,000 employees to work on metrics in Europe.

The Meta “will be very focusing, and I believe this will be a big section of the next section of how the internet is transforming after mobile internet. ” Zuckerberg declared The Verge’s Casey Newton this season. “And I assume it’s administering to be the next big branch for our company, which doubles in this field.”

What makes matters worse is that, while Facebook has been strongly promoting the idea of ​​a metaverse in recent weeks. It is not a widely understood concept. The term was originally struck by sci-fi writer Neal Stephenson to describe the real world. So, in which people fled from the dystopian, real world. It has now been adopted by one of the world’s largest and most controversial companies. And it will have to explain why its visible world has to go into it.

The plan for changing Name

This year, the company has created a product team in the metaverse-focused unit. And newly proclaimed plans to employ 10,000 workers in Europe over the next five years to work in this work.

Also, In an interview with the technology journal Information. Zuckerberg said he had never considered resigning as CEO and had never thought “deeply” about ending the league.

The group will now be called the Reality Labs, its head Andrew “Boz” Bosworth announced. The company will also stop using the Oculus logo on its VR headsets, instead of calling them “Meta” products.

The name change, a plan that was first promulgated by The Verge, is an important feature of Facebook. But not for the first time. In 2019 it launched a new logo to create a distinction between the group and its social-media company.

The company’s reputation has garnered a number of hits in recent years. Including its administration of user data and its treatment of harassment such as indirect health information, violent speech, and abhorrence speech. The U.S. The Federal Trade Commission has also registered a lawsuit alleging distrust of its competitors.

“While it will help alleviate the confusion by separating the parent company Facebook from its innovation program. The name change does not automatically remove systemic problems plaguing the company,” said Mike Proulx, research director at Forrester Market Research Company.

So, plans to end Facebook even on products like Portal video call devices. Processing for damaging some of your apps. Also, says Prashant Malaviya, a professor of marketing at Georgetown University McDonough School of Business.

Conclusion

Facebook meta: In conclusion, Facebook is not changing the name meta suddenly but was planning it from a time ago. So, Meta is going to be the parent company of all its products. The CEO Mark Zuckerberg explains the Metaverse in a video. He also mentions that it will be focusing more on Privacy and protection. 

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